K-pop stars are becoming as wealthy as the world’s biggest YouTubers. PSY leads with $60 million, followed by BTS members at $50 million each. These idols don’t just make money from singing anymore.
They earn through brand deals, YouTube channels, real estate investments, and personal businesses. This income model mirrors how top content creators like MrBeast build their fortunes.
This article shows you exactly who the richest K-pop idols are, how much they earn, and where their money comes from in 2025.
Who is the Richest Kpop Idol 2025?
PSY is the richest K-pop idol in 2025 with a net worth of $60 million. His song “Gangnam Style” became a global hit and still generates massive YouTube revenue.

While BTS members each have $50 million, PSY’s solo career and business ventures keep him at the top. His earnings compare to those of successful YouTubers who diversify beyond content creation.
Top 10 Richest Kpop Idols 2025
Here are the ten wealthiest K-pop stars and how they built their fortunes through multiple income sources.
| Rank | Idol Name | Group/Solo | Estimated Net Worth | Primary Income Sources |
|---|---|---|---|---|
| 1 | PSY | Solo | $60 Million | Gangnam Style Revenue, YouTube, Endorsements, Music |
| 2 | V (Kim Taehyung) | BTS | $50 Million | BTS Activities, Solo Music, Brand Deals, HYBE Shares |
| 3 | Jungkook | BTS | $50 Million | BTS Activities, Solo Album “Golden”, Brand Deals |
| 4 | Jimin | BTS | $50 Million | BTS Activities, Solo Album “Face”, Tours, HYBE Shares |
| 5 | RM | BTS | $50 Million | BTS Activities, Solo Album “Indigo”, Production |
| 6 | Jin | BTS | $50 Million | BTS Activities, Solo Music, Restaurant Business |
| 7 | Suga | BTS | $50 Million | BTS Activities, Solo Tours as Agust D, Production |
| 8 | J-Hope | BTS | $50 Million | BTS Activities, Solo Album “Jack in the Box”, Tours |
| 9 | Lisa (Lalisa Manoban) | BLACKPINK | $40 Million | Music, Tours, LLOUD Company, Luxury Brand Deals |
| 10 | Rosé (Roseanne Park) | BLACKPINK | $40 Million | Music, Solo Album “R”, “APT.” with Bruno Mars, Tours |
This ranking shows how BTS dominates the wealth list while BLACKPINK members secure strong positions through global brand partnerships.
Note: These net worth figures change regularly based on new projects, investments, and market conditions. Actual wealth may vary from estimates.
PSY is still the richest with $60 million. He makes money from his YouTube channel, runs an entertainment company called P Nation, and owns expensive real estate in Seoul.
For female idols, Lisa is leading with $40 million from BLACKPINK, her own company LLOUD, and huge luxury brand deals with Bulgari and Celine.


A bunch of idols have YouTube channels that make them money, kind of like passive income. Lisa’s channel gets millions of views. Rosé posts music stuff regularly and makes good ad money from it.
BTS members are big on buying property in Seoul. Jin actually owns a restaurant. Suga and RM bought luxury apartments worth millions of dollars. Property values go up over time, so that’s smart investing.

Stray Kids are one of the fastest-rising Kpop groups today, quickly turning their global popularity into major earnings through tours, brand deals, and digital content. Fans often look into member details like the average height of members to understand the group better. Their strong international fanbase and consistent chart performance show how rapidly they are climbing toward the richest-idol category.
Top 5 Richest Kpop Groups
Group wealth reflects combined member earnings and shared activities. Here’s how the top groups stack up financially.
| Rank | Group Name | Combined Net Worth | Agency |
|---|---|---|---|
| 1 | BTS | $350 Million (7 members × $50M each) | HYBE/Big Hit Music |
| 2 | BLACKPINK | $140 Million (Lisa $40M + Rosé $40M + Jennie $30M + Jisoo $30M) | YG Entertainment (former) |
| 3 | BIGBANG | $72 Million | YG Entertainment |
| 4 | EXO | $70-80 Million | SM Entertainment |
| 5 | TWICE | $60-70 Million | JYP Entertainment |
Note: Group wealth fluctuates with tours, album releases, and individual projects. These are estimates based on available data.
HYBE artists dominate because of successful global strategies and stock ownership. BTS world tours generate hundreds of millions in ticket sales.
BLACKPINK’s luxury brand collaborations bring unprecedented individual wealth. Merchandise sales and streaming royalties add consistent income for all top groups.
How We Ranked Richest K-pop Idols Who Earn Like Top YouTubers?
We ranked these idols using official financial reports from HYBE, SM Entertainment, YG Entertainment, and JYP Entertainment. We verified brand deal values, real estate purchases, and business venture investments.
YouTube revenue estimates came from channels owned by idols. Concert earnings were calculated from tour gross revenues. Solo project income, songwriting royalties, and company stock holdings were included.
Data was collected from official websites and financial disclosures as of 2025. Private wealth may differ from public estimates.
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Conclusion: PSY Is The Richest K-pop Idols Who Earn Like Top YouTubers
K-pop idols earn like top YouTubers now because they don’t just rely on music anymore. PSY and BTS show that if you invest smart, partner with brands, and create content everywhere, you build real, lasting wealth.
BLACKPINK proves female idols can compete at the very top of the money game globally. What’s inspiring is that these stars worked really hard, built their personal brands carefully, and made smart business decisions.
Their success shows that if you want a career in entertainment today, you need to think like a business owner, not just a performer.
FAQs
PSY earns the most with $60 million from YouTube revenue, endorsements, and his entertainment company, P Nation. BTS members follow closely at $50 million each through group activities and individual projects.
Lisa currently has $40 million from confirmed sources, including LLOUD company and luxury brand deals. IU’s wealth is similar through music, acting, and real estate investments, making them nearly equal financially.
PSY is the richest male K-pop idol with $60 million. His Gangnam Style continues generating income while his business ventures and real estate holdings add substantial wealth beyond music royalties.
Lisa runs a successful personal YouTube channel with millions of subscribers and views. Rosé also shares music content regularly. Their channels generate income similar to professional content creators through advertisements and sponsorships.
Lisa is the richest female K-pop idol in 2025 with $40 million. Her wealth comes from BLACKPINK activities, her entertainment company LLOUD, and exclusive partnerships with luxury brands like Bulgari and Celine.
