YouTube has become one of the most lucrative platforms for content creators, enabling individuals to turn their passions into multimillion-dollar careers. The UK has produced some of the most successful YouTubers, spanning various niches such as gaming, tech, lifestyle, beauty, and entertainment.
In 2025, the richest YouTubers in the UK include KSI, PewDiePie, DanTDM, Ali-A, and Zoella, among others. These digital moguls have amassed impressive fortunes, with some even expanding their success beyond YouTube into industries like boxing, technology, and publishing. This list explores the top 10 richest UK YouTubers, their net worth, and how they built their online empire.
| YouTube Channel Name | Net Worth |
| KSI | $100 million |
| PewDiePie | $45 million |
| DanTDM | $35 million |
| Mrwhosetheboss | $21 million |
| Ali-A | $16 million |
| Joe Sugg | $8 million |
| Colin Furze | $6 million |
| Zoella | $4 million |
| Alfie Deyes | $2 million |
1. KSI (Olajide Olayinka Williams ‘JJ’ Olatunji) – Net Worth: $100 million
- Age: 31
- Residence: London, England
- Subscribers: 25+ million
- YouTube Channel: KSI
KSI began his YouTube journey with FIFA gameplay videos and has since diversified into music, boxing, and entrepreneurship. His channel features a mix of vlogs, music videos, and comedic content. Beyond YouTube, KSI has released chart-topping albums and participated in high-profile boxing matches, significantly contributing to his estimated net worth of $100 million. His entrepreneurial ventures, including the co-founding of Prime Hydration, have further bolstered his financial standing.
2. PewDiePie (Felix Arvid Ulf Kjellberg) – Net Worth: $45 million
- Age: 35
- Residence: Brighton, England
- Subscribers: 110+ million
- YouTube Channel: PewDiePie
Originally from Sweden, PewDiePie became a UK resident and is renowned for his Let’s Play videos and comedic commentary. His content has evolved over the years to include vlogs, meme reviews, and reaction videos. With a subscriber base exceeding 110 million, he stands as one of YouTube’s most influential figures. His net worth of approximately $45 million is derived from ad revenue, merchandise sales, and various sponsorships.
3. DanTDM (Daniel Robert Middleton) – Net Worth: $35 million
- Age: 33
- Residence: Wellingborough, England
- Subscribers: 29.2+ million
- YouTube Channel: DanTDM
DanTDM is celebrated for his engaging Minecraft content, which has captivated a vast audience. His channel also explores other games and includes vlogs, appealing to a broad demographic. Beyond YouTube, Dan has authored a best-selling graphic novel and launched merchandise lines, contributing to his net worth of $35 million.
4. Mrwhosetheboss (Arun Maini) – Net Worth: $21 million
- Age: 29
- Residence: Nottingham, England
- Subscribers: 20.5+ million
- YouTube Channel: Mrwhosetheboss
Mrwhosetheboss is one of the UK’s leading tech YouTubers, specializing in smartphone and gadget reviews. His channel features in-depth comparisons, unboxings, and buying guides, making him a trusted source for tech enthusiasts. With high production quality and unbiased reviews, he has gained millions of followers. His estimated net worth of $21 million comes from YouTube ad revenue, tech sponsorships, brand collaborations, and affiliate marketing. Arun has worked with global tech giants, making his channel one of the most profitable in the UK’s tech space.
5. Ali-A (Alastair Aiken) – Net Worth: $16 million
- Age: 31
- Residence: London, England
- Subscribers: 19.5+ million
- YouTube Channel: Ali-A
Ali-A is a prominent figure in the gaming community, known for his Call of Duty and Fortnite gameplay videos. His energetic commentary and in-depth game analyses have garnered him a substantial following. In addition to ad revenue, Ali-A’s net worth of $16 million is bolstered by sponsorship deals, merchandise sales, and appearances at gaming events.
6. Joe Sugg – Net Worth: $8 million
- Age: 33
- Residence: London, England
- Subscribers: 7.29+ million
- YouTube Channel: ThatcherJoe
Joe Sugg gained popularity with his prank videos, challenges, and vlogs. He has since expanded into acting, writing, and even participated in the UK’s “Strictly Come Dancing.” His diverse ventures have contributed to his net worth of $8 million
7. Colin Furze – Net Worth: $6 million
- Age: 45
- Residence: Stamford, Lincolnshire, England
- Subscribers: 13.1+ million
- YouTube Channel: Colin Furze
Colin Furze is an inventor and filmmaker known for his eccentric engineering projects and inventions. His channel showcases a variety of ambitious builds, from homemade hoverbikes to underground bunkers. His unique content has garnered significant attention, leading to a net worth of $6 million through ad revenue, sponsorships, and television appearances.
8. Zoella (Zoe Sugg) – Net Worth: $4 million
- Age: 34
- Residence: Brighton, England
- Subscribers: 10.5+ million
- YouTube Channel: Zoella
Zoella gained fame with her beauty, fashion, and lifestyle content. Her channel offers makeup tutorials, haul videos, and personal vlogs. She has expanded her brand to include a beauty product line and a series of novels, all contributing to her estimated net worth of $4 million.
9. Alfie Deyes – Net Worth: $2 million
- Age: 31
- Residence: Brighton, England
- Subscribers: 4.58+ million
- YouTube Channel: PointlessBlog
Alfie Deyes is known for his daily vlogs, where he shares insights into his personal life, travels, and various adventures. His engaging content has attracted a loyal audience. Beyond YouTube, Alfie has authored books and ventured into business, contributing to his net worth of $2 million.
10. Patricia Bright – Net Worth: $100 Thousand
- Age: 37
- Residence: London, England
- Subscribers: 2.74+ million
- YouTube Channel: Patricia Bright
Patricia Bright is a UK-based beauty, finance, and lifestyle YouTuber who has built a successful brand over the years. She started with beauty tutorials and gradually expanded into personal finance and investment advice. Her YouTube success led to brand partnerships with top fashion and cosmetic companies, and she has also published books on wealth-building. With an estimated net worth of $100 thousand, her revenue sources include YouTube ads, brand sponsorships, books, and public speaking engagements.
Conclusion:
The UK YouTube scene is highly diverse and lucrative, with creators excelling in gaming, beauty, tech, lifestyle, and vlogging. KSI remains the richest with a staggering $100 million net worth, while PewDiePie, despite being Swedish, has had a significant presence in the UK with a net worth of $45 million. Other creators like DanTDM, Ali-A, Zoella, and Colin Furze have built strong brands that extend beyond YouTube, leading to multimillion-dollar empires.
As content monetization, brand sponsorships, and digital businesses continue to grow, these YouTubers will likely expand their wealth even further, proving that YouTube is a powerful platform for building global influence and financial success.
FAQs:
KSI is the richest UK YouTuber with a net worth of $100 million, mainly from YouTube, boxing, music, and his Prime Hydration business.
PewDiePie is Swedish, but he lived in Brighton, UK for years and has a massive UK audience, making him one of the wealthiest YouTubers based in the UK.
DanTDM is the richest gaming YouTuber in the UK, with a net worth of $35 million, primarily from Minecraft content, books, and sponsorships.
Mrwhosetheboss earns through YouTube ads, tech sponsorships, brand deals, and affiliate marketing, contributing to his $21 million net worth.
Patricia Bright started as a beauty and fashion YouTuber but expanded into finance and investment content, helping people learn about wealth-building and personal finance.